Singapore, 7 January 2019 – Independent media agency, The Media Shop has hired Jessicca Lyok (pictured left) as the Managing Partner & Media Director and Chia Hui Ru (pictured right) as the Media Manager for the integrated team.
Jessicca Lyok, a veteran brings deep expertise to The Media Shop fast-growing team in Asia with more than 20 years of local and regional Media experience. She will work with Gary Tang, Managing Director of The Media Shop to boost the media offerings, drive the overall business and manage the integrated team’s productivity and ensuring quality control of job outputs.
“After being in the media industry for so many years, my passion in media still drives me to challenge myself further. The Media Shop provides great opportunity for growth and their culture encourages employees to realise their full potential across all levels. I believe with my experience and expertise, I will be able to help the agency to scale greater heights.” said Jessica Lyok.
Prior to joining The Media Shop, Hui Ru has had managed and launched integrated campaigns cutting across all touchpoints at Briq Pte Ltd. “I am humbled by the given opportunity to join the most awarded local media agency and the privilege of working with the media veterans here. I am excited to be part of the team and l look forward to working with them to continue providing integrated solutions to address clients’ brief.” Hui Ru said.
“The new team is not only seasoned and versatile, but also willing to go the extra mile to ensure that our clients’ needs become the new offerings from The Media Shop. This new team is committed to writing the next chapter of our growth story and they have my full support.” said Gary Tang, Managing Director.
About The Media Shop Group
The Media Shop is an independent boutique agency headquartered in Singapore and focused on the Asian market. Founded in 2009, the agency offers genuine media planning and buying services across all media platforms in Asia. The agency has shown their mettle against larger agencies, securing local and regional accounts by leading companies. Past and present clients include organizations from hospitality, FMCG, technology, financial and government sectors.
The Media Shop won its fourth consecutive Marketing Magazine’s Media Agency of the Year Local Hero award in 2018, 2017, 2016 and 2015 following nominations in 2014 and 2013.
The Media Shop is also finalists for 2018 Search Agency of the Year and Programmatic Agency of the Year.
The Media Shop has three offices in Asia – Singapore, Shanghai and Sydney to represent clients who needs to build a presence in Asia Pacific.
Published in: Campaign Brief, Mumbrella, Marketing Interactive