Every brand has its unique challenges but we see them as opportunities to innovate, create and deliver impact. 

The Media Shop worked with Jolllibee, the largest fast food chain in Philippines to heighten their awareness and bring joy to local Singaporeans, as the brand aspires to be the leading fried chicken chain in Singapore. 

Services Engaged:

  • Digital, Out-Of-Home

Established in 2004, Lee Kuan Yew School of Public Policy is a graduate school at the National University of Singapore with the mission to educate and train the next generation of Asian policy-makers and leaders.

The Media Shop designed a media campaign to strengthen the branding of the school and market their postgraduate degree programmes.

Services Engaged:

  • Digital, Print

Being a challenger brand in the local insurance industry, The Media Shop crafted an integrated strategy blending effective digital media with strategic outdoor presence to elevate Liberty Insurance mind share among their target audience.

Services Engaged:

  • Digital, Out-of-Home, Print, Radio

One Faber Group operates a suite of leisure and lifestyle services, including attractions, F&B, retail and events.

 

The Media Shop's work for One Faber Group cuts through their entire portfolio, reaching out to both locals and tourists to increase footfall and drive sales. 

Services Engaged:

  • Digital, Out-Of-Home, Print

Launched in 2015 and headquartered in Singapore, Shopee is a leading e-commerce platform in Southeast Asia and Taiwan. The Media Shop was tasked to come up with effective strategies for Shopee’s to emerge from the media clutter and extend lead over their competitors.

The Media Shop worked closely with the client to devise offline media executions that are complementary to their in-house digital efforts.

Services Engaged:

  • Integrated Media Solutions, Out-Of-Home, Print, Radio, TV

The Singapore Sports Hub was established in June 2014 as the region's premier destination of choice for sports, entertainment and lifestyle events.

 

The Media Shop worked closely to come up with a media mix strategy to drive ticket sales for both HSBC Singapore Rugby Sevens and Zedtown Asia.

Services Engaged:

  • Digital, Out-Of-Home, Print, Radio

Starbucks is the largest coffee house in the world and is known for serving the best coffee possible to its consumers. With many coffee joint options available, Starbucks Singapore continues to be the most commercially preferred choice of coffee for consumers.

The Media Shop planned and executed digital campaigns to help Starbucks drive awareness of its promotional campaigns, with the objective of elevating the level of engagement among consumers that drove store visits and purchases.

Services Engaged:

  • Digital 

The Media Shop worked with Veritas, the leader in enterprise data protection and localised their global strategy. This ensured that the touch points are effective for their campaigns in Asia, stretching across China, Korea, Japan and Australia. 

Services Engaged:

  • Digital 

A heritage brand with 120 years of history, Yeo's wanted to resonate with consumers especially millennials and Gen Z.

 

The Media Shop launched the #Yeosome campaign to revitalize their brand and bring to life Yeo's brand stories.  

Services Engaged:

  • Digital, Out-Of-Home, Print

© 2020 by The Media Shop Group Pte Ltd

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